How did COVID-19 change the Egyptian consumer? Thoughts about the future of online shopping
It was the beginning of 2020, as the ordinary everyone in Egypt started their year with hopes and plans, Maybe travel somewhere spend a vacation, no one saw what was coming when by the second month of 2020 we started hearing about coronavirus cases in China and kept spreading to other countries, and we still had some childish hope that it doesn't get too us, till that's it; By March 2020, it was announced as a global pandemic and since then our lives have turned upside down. Starting lockdown, many people working from home, children are studying from home, many businesses had to close for the lockdown, an economic recession is waving at the horizon, these together must affect the Egyptian consumer, how they would respond to these changes happening around him. So how did the Egyptian consumer respond to that? What are the changes to his purchasing behavior? This was the quest for business leaders to cope with the current situation and lear